veCRV
Curve Community
Focused on Staking
Growing Curve's Platform
DeFi's Broader Adoption
What's in a Community? Everything.
The community surrounding a protocol is valued at
70% of the underlying DeFi platform.
Community matters.
What is veCRV?
The Curve DeFi community has a token called veCRV that gives the power to vote on Curve governance proposals, earn DEX rewards, and, ultimately, incentivize long-term staking with 10x+ the rewards extended to standard LP liquidity providers.
The Curve protocol extends veCRV's maximum power for those who stake for the full 4-year term. veCRV stands for vote-escrowed CRV. CRV is the Curve platform's governance token.
We are a DAO that collectively stake our CRV to earn rewards and have a day in Curve governance.
Our name is based on the veCRV token by Curve, a "vote-escrowed" Curve token. We are at veCRV.com
Centralized exchanges are imploding.
The core crypto ethos demands functional decentralization, making Curve & others big winners.
Communities, like Convex, that embrace a singular DeFi protocol have been growing, centered on the understanding that the crypto community is of the utmost importance.
We aim to make this $5M project slice away at the $300M Convex's command of the Curve community hold by doing the same savvy growth strategies that they successfully implemented.
Why is veCRV Different?
Other programs have their community as an afterthought to the tech. We are firmly affixed on its importance.
We focus heavily on growing a top-tier community of DeFi enthusiasts and whales who are invested both emotionally and financially, creating aligned interests and nurturing a community of like- minded, passionate people
We intend to build partnership bridges with projects that have the attention of DeFi enthusiasts and collectively align their interests with ours
We're deeply thoughtful about the ways that the 20k+ odd blockchain-based companies operate and granularly dissect what worked for them and what failed. While our discipline is DeFi, many NFT projects have been instructive in their efforts on how to convert fans over to committed community members, trumpeting a platform to those within their sphere of influence
We have a clearly defined focus and a clear plan to execute on this straight-forward directives
How Will veCRV's Grow?
Decentralized social media platforms or emerging brands around key thought leaders
Long-form Reddit posts that weave in incisive DeFi commentary
Weaving in key Curve & Convex community members with a warm introduction & opportunities
Building relationships with DeFi adopters at conferences, through warm intros, and outreach efforts to organically build adoption
Media mentions by introducing veCRV's relevancy in the context of the decentralization push for finance, outside of the centralized player whom most often grab attention
Twitter Spaces, threads, and partnerships with tech tastemakers
With code open-sourced, community in crypto is king.
How Do We Mitigate Risk?
Governance NFTs are listed on OpenSea.
veCRV DAO tokens are minted and distributed from a Gnosis-safe wallet.
Limited node holders with strict permission levels, observing top-tier SecOps.
Governance votes are done from wallets confirmed to be holding NFTs.
Key DAO conversations are done via Zoom, not via text/email/non-visual means.
Smart contracts are straight-forward, vanilla OpenZepplein contracts on the Ethereum mainnet.
Not overcomplicating steps or introduce vulnerabilities by trying to razzle-dazzle community members with our technical competencies. If a simpler solution will do to yield the same result, we'll opt for that.
Keeping the structure simple limits exploit vulnerabilities.
How Is veCRV Governed?
veCRV has 21 nodes blocks controlled by 10,000 NFTs.
100% of the token's voted-upon inflation is paid to node holders monthly.
Consensus Mechanism is proof-of-stake.
DAO governance proposals affecting treasury resources require 51% of node holder's approval.
The focus of the DAO is to stake CRV with Curve CRV is staked with Curve, producing veCRV, and to grow the veCRV community.
Nodes use their inflation resources for bug bounties, bounty boards & partnership pushes
What's the End Goal for veCRV?
Growth to 3-5% of all CRV is ideally staked by our community
Nurturing the Curve platform's continued growth
Listing on an exchange to expand its presence & grow resources
Add visible community members who are helpful in furthering thoughtful discussion
Build visibility with partnerships with thought leaders and DeFi tool platforms
Build bridges with TradFi institutions to be instructive on DeFi concepts
Deliver liquidity to node holders at a valuation that delivers a handsome exit reflective of veCRV's contributions to the DeFi-focused crypto community
Structure
5M Post SAFT
1 node, $238k gets 476 NFTs (1/21 of 10,000) + 1/21 of all inflation burn going forward
Roadmap:
After launch, grow total value locked in CRV
How is the money being spent?
Twitter/Reddit/LinkedIn ads to key communities
Partnerships with Curve & DeFi-facing platforms
Community building with thought-leaders to cement a top-tier community framing
Due Diligence reports for exchanges for listing & featuring
Building relationships with DeFi platforms for listing to build their utility & our adoption
Where to buy: OpenSea or veCRVDAO.eth
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